Reverse or incoming, as well as sometimes also external, commonly referred to as links to the site, which lead to it from various pages of other sites. In the existing practice of promotion of sites such links are of great importance, so the information about their quantity and quality is very important. About how you can find backlinks to the site, in more detail we will discuss below. Well of course the most convenient way is Linkbox backlink indexer tool.
On how many and what kind of pages refers to a particular site, depends largely on the effectiveness of promotion of the site in search engines. And even if today leading search engines such as Google and Yandex, gradually reduce the degree of influence of backlinks on the position of sites in extradition, this factor is still very important.
To know what resources are referring to the site being promoted is useful to analyze the effectiveness of actions to increase the link mass of the site, as well as for a timely response to the appearance of low-quality links, or, for example, by removing paid links. And the easiest way to get information about backlinks to a site is to use the corresponding functions in the online services "Yandex.Webmaster" and "Tools for Webmasters" from Google.
To find backlinks to a website using "Yandex.Webmaster", simply select the site of interest in the list of account sites and in the list of data on that site that opens find the "External links to website pages" item. Clicking on this item will allow you to go to a more detailed study of information about backlinks to the site. Thus, you can find out what links have appeared to the site in one or two weeks or for the whole period, check what pages and sections of the site have backlinks, find out from what pages of a particular site lead to the site in question, and so on.
In "Tools for Webmasters" from Google search for backlinks to the site is as follows. It is necessary to select in the list of sites analyzed, enter into the "Site toolbar" and select the item "Search traffic". In the menu that appears, select "Links to your site" to go to view data on backlinks. This data usually shows how many domains are linking back to the site, as well as how many links from each domain lead to the site. To read more about links from a particular domain, just left click on the domain of interest.
If your site has not created an account in "Yandex.Webmaster" or in "Tools for Webmasters" from Google or if you want to search for backlinks to other people's sites, for example, as part of a comprehensive competitor analysis, then you can use a variety of third-party online services, the most popular of which can be called, perhaps, service Ahrefs (ahrefs.com).
This service is paid, but some functions to search for backlinks are available in a test mode and for free. For example, anyone can check the number of backlinks for one site once a day. The results show the total number of external links and referring domains, dofollow and nofollow links, link indexing graph over a certain period, the most popular link texts (anchors), etc.
Using the Ahrefs service, therefore, can provide very detailed information about the links leading to the site. In addition, this information is always up to date. However, free users can, as mentioned above, check no more than 1 site per day, and the number of links displayed is limited: unregistered users in the service can see no more than 5 links, and registered - no more than 10. If you choose Ahrefs paid service restrictions are removed.
By using the above or other methods can easily find backlinks to the site. Further, the same information is important to properly dispose of, using it for search engine optimization or to promote the site in search engines.